Where Does Google Make Its Money? [Infographic]
Posted under: Ever wonder how Google remains to be the most profitable search engine company in the world? It’s mainly because they make a ton of money off advertising. In fact, about 97% of their revenue (about $33.3 billion from Q3 2010 – Q2 – 2011) comes from sponsored links on search result pages and through their AdSense publishing system.
Take a look at the top cost-per-click price for some of these keywords! I bet you didn’t know that the simple action of clicking on a sponsored link can cost an advertiser nearly $45! This is why it’s very important to utilize SEO to rank higher in the organic (free) part of search results pages.
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